Some or all of the information on this page may have been copied from another source. Most likely, it would be Logopedia.
|
This page only shows primary logo variants. For other related logos and images, see:
|
Contents | |||||
---|---|---|---|---|---|
1996-1997 | 1997-1998 | 1998-October 1998 |
Contents | |||||
---|---|---|---|---|---|
1998-1999 | 1999-2010 | 2010-2013 |
Contents | |
---|---|
2013-2015 | 2015-present |
Backrub[]
1996-1997[]
Google was originally launched as BackRub in 1995.
Google[]
1997-1998[]
BackRub was then renamed as Google in 1997. This logo was used during Google's developing stage at Stanford University, but Google wasn't a company yet.
1998-October 1998[]
In July 1998, the logo's color scheme was finalized, with the uppercase "G" and the "l" in green, the first "o" and the "e" in red, the second "o" in yellow, and the lowercase "g" in blue, and the logo started using a new font known as Baskerville Bold. This logo was created using the free graphics program GIMP. This logo, however, was very short-lived and would be replaced within the same year.
1998-1999[]
In August 1998, the uppercase "G" at the beginning of the wordmark was colored blue, the logo is a bit smaller, the logo is now floating instead of indented in, the letters now have different hues and are more rounded, and an exclamation point was added at the end of the wordmark, possibly to mimic the Yahoo! logo
1999-2010[]
On May 31, 1999, Google introduced a new logo designed by Ruth Kedar. A new typeface called Catull BQ (an old-style serif typeface designed by Gustav Jaeger for the Berthold Type Foundry in 1982) was introduced as the font for the logo, and the exclamation point was removed. This remained the basis for the logo until August 31, 2015, and is arguably the most familiar and popular logo on the Internet, due it lasting for 11 years. On very old/outdated browsers (such as IE5 and older), this logo is still used instead of the newer one below. Creator: Ruth Kedar Typeface: Catull BQ