Legend[edit | edit source]

March 1978–November 1984[edit | edit source]

Lenovo

November 1984-June 2003[edit | edit source]

Legend.png

Lenovo[edit | edit source]

June 2003–2015[edit | edit source]

Lenovo Logo.svg

International variant[edit | edit source]

Lenovo.svg

In 2002, CEO Yang Yuanqing decided to abandon the Legend brand name to expand internationally, as "Legend" was impossible to register in most jurisdictions. In April 2003, the new name Lenovo was unveiled; a portmanteau of "Le-" from "Legend" and "novo", the Latin ablative for "new".

2015–present[edit | edit source]

Lenovologo-pos-red.png

On May 28th 2015, Lenovo adopted a new corporate identity.

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